1.
How Customers Think Essential Insights into the Mind of the Market
by Zaltman, Gerald
ISBN: 9781578518265
List Price: $32.95
3.
4.
Hearing the Voice of the Market: Competitive Advantage Through Creative Use of Market Inform...
by Vincent P. Barabba, Gerald ...
ISBN: 9780875842417
List Price: $39.95
6.
Marketing, Society, and Conflict
by Levy, Sidney J., Zaltman, G...
ISBN: 9780135578193
List Price: $12.95
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Metatheory and consumer research (Editors' series in marketing)
by Zaltman, Gerald, Pinson, Ch...
ISBN: 9780030915666
8.
Readings in Consumer Behavior: Individuals, Groups, and Organizations
by Wallendorf, Melanie, Zaltma...
ISBN: 9780471093077
List Price: $39.50
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Theory Construction in Marketing: Some Thoughts on Thinking
by Zaltman, Gerald, LeMasters,...
ISBN: 9780471981275
List Price: $37.50
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Dynamic Educational Change: Models, Strategies, Tactics, and Management - Gerald Zaltman - H...
by Zaltman, Gerald, Sikorski, ...
ISBN: 9780029357507
List Price: $27.95
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1987 Ama Winter Educators Conference Marketing Theory
by Belk, Russell W., Zaltman, ...
ISBN: 9780877571858
List Price: $35.00
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Marketing, Society, and Conflict
by Levy, Sidney J., Zaltman, G...
ISBN: 9780135578018
List Price: $10.95
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Como Piensan los Consumidores How Consumers Think
by Zaltman, Gerald
ISBN: 9788495787453
List Price: $21.95
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Consumer Behavior : Basic Findings and Management Implications
by Zaltman, Gerald, Wallendorf...
ISBN: 9780471863342
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Readings in Consumer Behavior: Individuals, Groups and Organizations
by Wallendorf, Melanie, Zaltma...
ISBN: 9780471030218
List Price: $28.95
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Consumer Behavior: Basic Findings and Management Implications
by Zaltman, Gerald, Wallendorf...
ISBN: 9780471093060
List Price: $36.95
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Consumer Behavior: Basic Findings and Management Implications
by Zaltman, Gerald, Wallendorf...
ISBN: 9780471981268
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Organizational Buying Behavior
by Bonoma, Thomas V., Zaltman,...
ISBN: 9780877571063
List Price: $7.00
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Hearing the Voice of the Market
by Barabba, Vincent P., Zaltma...
ISBN: 9780071032858
List Price: $39.95
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Management Principles for NonProfit Organizations and Agencies
by Zaltman, Gerald
ISBN: 9780814455180
List Price: $34.95